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From the Knowledge Pantry

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September 15, 2014

What You Need To Know If You Plan On Buying A Food Business

I get questions from time to time from individuals who are interested in running food businesses but don’t necessarily want to start from scratch.  If this sounds like you, then here are some tips on what you need to know and what questions to ask the existing owners if...

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food social media

September 12, 2014

Help! My Social Media Marketing Isn’t Driving Sales

Well, good news bad news here.  The good news is that you’re not alone.  The bad news is that social media marketing, despite all the hype around it as the *it* tool for marketers, is proving to be a little lackluster when it comes to actually driving e-commerce sales....

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September 10, 2014

Horses, Entrepreneurship, And Getting Comfortable With Imperfection

About three years ago I took up horseback riding, something I did off and on as child but hadn’t done seriously in – oh – 20-or-so years.  Why are we talking about horseback riding on a food business site?  Because, as I’m learning, there’s a lot about working with...

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September 8, 2014

Make No Mistake – The Food Business Is About Sales

I hear from entrepreneurs all the time who share with me how great their products are and wonder why they just can’t seem to generate enough sales.  Unfortunately, simply being a great product is not enough. As I sometimes joke, there is no ‘build it and they will come’*...

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online store

September 4, 2014

10 Things You Can Do To Make Your Website Attractive To Online Shoppers

I wanted to title this article ‘Please Take My Money’ but was concerned about the influx of email from Nigerian princes who just need my bank account information so they can wire me their fortunes.  But it’s true, sometimes small businesses make it incredibly hard for online shoppers to...

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marketing strategy for small business

September 2, 2014

What’s Your Marketing Strategy? – Monthly Business Tip #73

If you’re serious about your business, then having and implementing a marketing strategy is a key ingredient to your success.  I plan to spend more time talking about this in the coming months because it’s such a critical topic and yet one that many entrepreneurs overlook.  In the meantime,...

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Food Business Resources

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Tools You Need

Product costing, product pricing, distributor margins, and more.  These tools will help you make dollars and sense of your business.

Food Business Tools »
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Webinars & Workshops

Check out the full line-up of food business classes and webinars scheduled for the next few months

Webinars & Workshops »
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Feeling overwhelmed?

Sometimes you need someone to help you through the rough patches on a budget you can afford

Coaching & Consulting »

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