Posts from the ‘Customer Service’ Category

Apr 18

Why Small Businesses Will Always Win The Big Data Wars

The marketing world is abuzz right now over Big Data (truly, this is all anyone in marketing is talking about these days!). The idea is that you can use analytics to learn more about your customers and therefore offer them a more customized experience. Amazon is a perfect example. Because you’ve purchased a book on raw juicing in the past, you’ll get emails from them about similar or complimentary products. It’s a great way to tap into what the customer is looking for and get them to purchase more. Course all of this comes with a price tag, so how can small businesses take advantage of this? Read more

Dec 3

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3 Ways To Thank Your Customers This Holiday Season

Your mom was right when she said that manners were important and we’re not just talking about table manners. Minding your P’s and Q’s in business can go a long way in helping you win over customers. So let me ask you, when was the last time you thanked your customers for being customers? Read more

Oct 30

Turning Anger Into Advocacy

Customer complaints are, sadly, the name of the game when you run your own business and it can be painful to hear something negative when you are the person running the show. Believe it or not, those customer complaints are golden opportunities and you have the power to turn those folks into some of your biggest brand advocates. Read more