http://smallfoodbiz.com/2013/02/08/the-most-boring-piece-of-your-packaging-is-the-most-important/ for those who dream big about starting small food businesses Thu, 23 May 2013 13:45:13 +0000 hourly 1 http://wordpress.com/ http://smallfoodbiz.com/2013/02/08/the-most-boring-piece-of-your-packaging-is-the-most-important/#comment-3902 Fri, 08 Feb 2013 16:41:17 +0000 http://smallfoodbiz.com/?p=3215#comment-3902 Ooh…I haven’t seen that episode yet because I’ve been traveling this week for work – thank goodness for DVRs! The point you (and they) brought up is a really a great one when considering packaging. Stores have limited real estate space and while they want/need good packaging it can’t take up unneccesary space.

]]> http://smallfoodbiz.com/2013/02/08/the-most-boring-piece-of-your-packaging-is-the-most-important/#comment-3901 Fri, 08 Feb 2013 15:56:35 +0000 http://smallfoodbiz.com/?p=3215#comment-3901 Shark Tank on Feb 7 showed a couple marketing a unique, Sippy Cup. One of the points they bought up about “Babies R Us” is they did not want invest in the “product” because of the packaging. It was too odd-shaped and would take up more real estate than other “products.”

]]> http://smallfoodbiz.com/2013/02/08/the-most-boring-piece-of-your-packaging-is-the-most-important/#comment-3900 Fri, 08 Feb 2013 15:44:45 +0000 http://smallfoodbiz.com/?p=3215#comment-3900 Great post with valuable information.

]]> http://smallfoodbiz.com/2013/02/08/the-most-boring-piece-of-your-packaging-is-the-most-important/#comment-3899 Fri, 08 Feb 2013 15:43:25 +0000 http://smallfoodbiz.com/?p=3215#comment-3899 Interesting but daunting info to a small business. The first threshold to get signed up for my own unique number allows up to 1000 barcodes for $1575, plus $500 a year. Wonder if it would make sense to create a cooperative to share the expense of the unique number without having to purchase from some umbrella company. Thoughts?

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